Berkley Shimma 140 (64.5g) Blue Pepper Neon

Berkley Shimma 140 – Blue Pepper Neon (64.5g)
If you like your lures loud, bold, and impossible to ignore, the Berkley Shimma 140 in Blue Pepper Neon is calling your name. Weighing in at 64.5g and measuring 140mm, this weapon of a soft bait combines vibrant colour with powerful underwater action to provoke serious strikes from big predators.

Designed to stand out in low light, deep water, or dirty conditions, the Blue Pepper Neon colourway is a magnet for reaction bites. The oversized paddle tail creates strong vibrations and a wide-kicking swim action that mimics a fleeing baitfish in distress—exactly what hungry snapper, kingfish, and mulloway are waiting for.

Pre-rigged with an internal jighead and built tough with a reinforced body and sharp hook, this lure is ready to fish straight from the pack—no mucking about.

Key Features:

• Weight: 64.5g

• Length: 140mm

• Striking Blue Pepper Neon colour for high visibility

• Pre-rigged internal jighead with heavy-duty hook

• Lifelike swim action with thumping paddle tail

• Built for snapper, kingfish, mulloway, and more

Make some noise under the surface with the Berkley Shimma 140 – Blue Pepper Neon. It’s not just bright, it’s bite-ready.