Gulp 7" Jerk Shad "Ocean Shift"

Berkley Gulp! 7" Jerk Shad – Ocean Shift
Big bait. Big fish. The Ocean Shift 7" Jerk Shad is built to tempt the ocean's heavy hitters with its bold blue tones, long profile, and irresistible wounded-baitfish action. Whether you're chasing monster snapper, kingfish, or offshore brutes like amberjack or tuna, this softbait demands attention.

Its slim body delivers a hard-slashing, erratic movement that mimics distressed baitfish, while Berkley’s Gulp! scent technology pumps out a powerful scent trail through the water column. Designed to be rigged weedless, on jigheads, or drop-rigs — this is the serious fisho’s go-to when size and presence matter.

Key Features:

• Length: 7 inches

• Colour: Ocean Shift – vivid blue with natural shimmer

• Dynamic darting action for aggressive strike triggers

• Charged with Berkley’s exclusive Gulp! scent dispersion

• Biodegradable and proven effective in tough bites

• Built for big snapper, kingfish, amberjack, and pelagics

The Ocean Shift 7" — for when only the boldest bait will do.